WHAT ARE THE MAIN FACTORS OF SEO?

Optimize Your Title Tag for Search Engines and Users Alike.

Your title tag is one of the most important elements of your website when it comes to SEO. The title tag is the piece of text that appears in the search engine results pages (SERPs) as the clickable headline for a given result.

Optimize Your Meta Description for Click-Throughs.

Your meta description is the short piece of text that appears underneath your title tag in the SERPs. While your title tag is meant to give users an idea of what they'll find on your website if they click through, your meta description is meant to persuade them to do just that.

A good meta description should be compelling and include relevant keywords. Remember, this is your chance to "sell" your website to potential visitors, so make it count!

Use Heading Tags Wisely.

Heading tags are HTML elements that allow you to structure your content in a hierarchy. There are six heading tags, ranging from h1 (the most important) to h6 (the least important).

Your title tag will always be a h1 tag, but you can and should use heading tags throughout the rest of your content to help both search engines and users understand its structure.

Use Alt Tags on Your Images.

An alt tag is a piece of HTML code that allows you to provide a description for an image. They're important for SEO because they help search engines understand what an image is about.

They're also important for users who are blind or visually impaired, as well as for users who are using screen readers. The alt text helps these users understand what's on the page.

Make Sure Your Site is Mobile-Friendly.

The number of people accessing the internet from their mobile devices is increasing Day by day. In fact, Google has said that mobile devices are now its primary way of accessing the internet.

This means that it's more important than ever to make sure your website is mobile-friendly. Google even has a separate search index for mobile devices, so if your website isn't optimized for mobile, you could be missing out on a lot of potential traffic.

There are a few different ways to make sure your site is mobile-friendly. One is to use a responsive design, which means that your site will automatically adjust to fit any screen size.

Another option is to create a separate mobile version of your website. This can be a good option if you have a complex website with lots of different pages.

Either way, it's important to make sure your website is easy to use on a mobile device.