"And it also gives the garment a real soul," showing off "all the highs and lows in the fabric." Designers usually garment - dye T - shirts, or sweaters. Williams, naturally, decided to apply the treatment to Moncler's iconic puffer.

If you are here, you are viewing the look book images for Genius Collection 6: 1017 Alyx 9SM. Black - suited, hair slicked back and under - cut, Matthew Williams stood in his show space considering a series of huge printers that were pulsing back and forth so rapidly staff had placed kettle bells on top of them to prevent toppling. "They're inkjet printers and the idea is that we are printing the look book live during the event," he explained.

From conception, GENIUS has put a series of well - loved brands to the test, welcoming them to rethink Moncler through their lens. It was then the turn of 2 Moncler 1952 Man Creative Moncler Outlet Director Sergio Zambon, who guided the audience through an exhibition inside the Central Station, followed by a charity auction on Artsy - and in the same location Craig Green showed a series of sculptural and extreme architectural structures reminiscent of machines designed to fly.

It wasn't until the 16th century that the word came to mean "defining characteristic" - and even later that it came to be synonymous with exceptional brilliance. In other words: We each have our very own genius. The young talents in the images below are proof positive that true genius has many different faces, and shows up in a multitude of different ways.